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#1 2016-09-24 07:26:22

Armchaired
Ivy I.V.
From: Old England
Posts: 7424

Ivy the early years 30s & 40s

Pre boom years Ivy were a lot closer to the style we love than i thought.


1934

http://i.imgur.com/U3qQnUn.jpg?1

1936

http://i.imgur.com/hkirobl.jpg?1

1940

http://i.imgur.com/9RBcnui.jpg?1


“My therapist told me that I over-analyze everything. I explained to him that he only thinks this because of his unhappy relationship with his mother.”

 

#2 2016-09-24 07:29:23

Armchaired
Ivy I.V.
From: Old England
Posts: 7424

Re: Ivy the early years 30s & 40s

1936

http://i.imgur.com/UqTwtky.jpg?1

1937

http://i.imgur.com/n8pABp4.jpg?1

1943

http://i.imgur.com/HIZbGRV.jpg?1


“My therapist told me that I over-analyze everything. I explained to him that he only thinks this because of his unhappy relationship with his mother.”

 

#3 2016-09-24 07:31:27

Armchaired
Ivy I.V.
From: Old England
Posts: 7424

Re: Ivy the early years 30s & 40s

1945

http://i.imgur.com/fpOcVcP.jpg?1

1946

http://i.imgur.com/DnUj6M2.jpg?1

1946

http://i.imgur.com/KaK4KG8.jpg


“My therapist told me that I over-analyze everything. I explained to him that he only thinks this because of his unhappy relationship with his mother.”

 

#4 2016-09-24 07:42:18

Armchaired
Ivy I.V.
From: Old England
Posts: 7424

Re: Ivy the early years 30s & 40s

1935

http://i.imgur.com/NnF3jIL.jpg?1


“My therapist told me that I over-analyze everything. I explained to him that he only thinks this because of his unhappy relationship with his mother.”

 

#5 2016-09-24 08:52:52

Acton_Baby
Member
From: West London
Posts: 3683

Re: Ivy the early years 30s & 40s

Good to see proper etiquette in order in the top right of the ad , 'always keep your top-coat on when offering a young lady cocaine'.


"I have about 100 pairs of pyjamas. I like to see people dressed comfortably."
Hugh Hefner

 

#6 2016-09-24 10:53:05

Armchaired
Ivy I.V.
From: Old England
Posts: 7424

Re: Ivy the early years 30s & 40s

1941

http://i.imgur.com/qX3OiIH.jpg?1

http://i.imgur.com/8pxZUxF.jpg?1


“My therapist told me that I over-analyze everything. I explained to him that he only thinks this because of his unhappy relationship with his mother.”

 

#7 2016-09-24 10:59:09

Armchaired
Ivy I.V.
From: Old England
Posts: 7424

Re: Ivy the early years 30s & 40s

1940

http://i.imgur.com/0awMzc8.jpg


“My therapist told me that I over-analyze everything. I explained to him that he only thinks this because of his unhappy relationship with his mother.”

 

#8 2016-09-24 11:05:03

Armchaired
Ivy I.V.
From: Old England
Posts: 7424

Re: Ivy the early years 30s & 40s

1941

http://i.imgur.com/0XCvgvT.jpg?1

http://i.imgur.com/d4VxGVe.jpg?1


“My therapist told me that I over-analyze everything. I explained to him that he only thinks this because of his unhappy relationship with his mother.”

 

#9 2016-09-24 11:20:16

Armchaired
Ivy I.V.
From: Old England
Posts: 7424

Re: Ivy the early years 30s & 40s

1945

http://i.imgur.com/Bhir1JD.jpg?1

1946

http://i.imgur.com/WqfCztU.jpg?1


“My therapist told me that I over-analyze everything. I explained to him that he only thinks this because of his unhappy relationship with his mother.”

 

#10 2016-09-24 11:25:51

Armchaired
Ivy I.V.
From: Old England
Posts: 7424

Re: Ivy the early years 30s & 40s

1948

http://i.imgur.com/0pyqQwm.jpg


“My therapist told me that I over-analyze everything. I explained to him that he only thinks this because of his unhappy relationship with his mother.”

 

#11 2016-09-24 11:31:57

Armchaired
Ivy I.V.
From: Old England
Posts: 7424

Re: Ivy the early years 30s & 40s

1946

http://i.imgur.com/KL4in9V.jpg?1

1949

http://i.imgur.com/g5ISBu0.jpg


“My therapist told me that I over-analyze everything. I explained to him that he only thinks this because of his unhappy relationship with his mother.”

 

#12 2016-09-24 11:35:03

Bop
Member
Posts: 7661

Re: Ivy the early years 30s & 40s

I always post this one...1948

https://c1.staticflickr.com/5/4087/4843742508_ee99387c37_b.jpg

 

#13 2016-09-24 13:18:55

stanshall
Moderator
From: Gilligan's Island
Posts: 10593

Re: Ivy the early years 30s & 40s

Acton_Baby wrote:

Good to see proper etiquette in order in the top right of the ad , 'always keep your top-coat on when offering a young lady cocaine'.

haha it looks like the fellow in the upper right corner of this ad also got into the powder ... he's keeping it in that very un-Ivy ticket pocket:

http://i.imgur.com/qX3OiIH.jpg?1


"bow wow wow yippie yo yippie yay"

 

#14 2016-09-24 13:24:08

Tommy
Member
Posts: 1540

Re: Ivy the early years 30s & 40s

I think he's had a go on the jazz cigarette your man on the left's got, or if it's cocaine, he's been injecting it directly into the eyeballs?

 

#15 2016-09-24 13:50:28

stanshall
Moderator
From: Gilligan's Island
Posts: 10593

Re: Ivy the early years 30s & 40s

/\  you could be right Tommy .... the guy in the middle looks a little baked, he can't even stand up straight .... it seems as if they just saw a fine-looking young lady pass by and one is ogling her pop-eyed and the other is leaning over as he follows her progress .....


"bow wow wow yippie yo yippie yay"

 

#16 2016-09-24 14:50:54

Berkeley_Breathes
Moderator
Posts: 837

Re: Ivy the early years 30s & 40s

https://secure.img2.wfrcdn.com/lf/maxsquare/hash/24747/23513663/1/Marmont-Hill-%2525E2%252580%25259CWillie-Gillis-in-College%2525E2%252580%25259D-by-Norman-Rockwell-Painting-Print-on-Canvas.jpg


"Leadership and learning are indispensable to each other." - John F. Kennedy

"Always take your job seriously, never yourself." - Dwight D. Eisenhower

 

#17 2016-09-24 15:22:46

stanshall
Moderator
From: Gilligan's Island
Posts: 10593

Re: Ivy the early years 30s & 40s

/\  awesome choice BB ... +1 on the shutters, window seat, sweatshirt, magic-markered name on the textbook ....  .....

the guy looks like a cross between Greg Marmalard and Kevin Spacey


"bow wow wow yippie yo yippie yay"

 

#18 2016-09-24 16:05:40

stanshall
Moderator
From: Gilligan's Island
Posts: 10593

Re: Ivy the early years 30s & 40s

Armchaired wrote:

Pre boom years Ivy were a lot closer to the style we love than i thought.


1934

http://i.imgur.com/U3qQnUn.jpg?1

1936

http://i.imgur.com/hkirobl.jpg?1

1940

http://i.imgur.com/9RBcnui.jpg?1

1934: nice bulldog in mortarboard in the first illustration, the buttondown collars are part of the style of the "campus leaders," "rough clothes exclusively"

as the students swung away from the business person's worsteds into a distinctively campus style emphasizing the country leisure clothes that even the most recent rich graduates who were now placed in promising positions were not able to wear every day ....

conspicuous display of "studied carelessness" was showing off plain and simple in those immediate post-Depression years ..........

I like the ties .... but not the belted jacket 

1936: the canary chamois waistcoat with pearl buttons?  who did these guys think they were?  who's the guy in the bowler and gray gloves?  what's up with all the trophies?  is that a comfortable reading position?  I don't know.  The words "Norwegian slippers" sound silly but are they any sillier than "penny loafers"?  Good shoes in any event.

1940: "striped oxford shirt with button-down collar" = yes ... stripes are most Ivy ..... "Colonial tan is one of the smartest of the new shades ... and one one of the newest of the smart shades."  That turn of phrase is so marketing and it is working on me right now.  I do love tan suits but in poplin, not wool.


"bow wow wow yippie yo yippie yay"

 

#19 2016-09-24 16:35:41

stanshall
Moderator
From: Gilligan's Island
Posts: 10593

Re: Ivy the early years 30s & 40s

1936:  some strange writing in the piece actually, the editor apologizes on behalf of the illustrator for the "nancy-pancy stance" of one of the guys as if the other guy looks any different from any other man in any fashion illustration ever  .... "must lilacs in this courtyard bloom?"  that writer was deeply repressed. 

on the plus side, 32 years one of the greatest sub shops of all time was located just outside that gate and to the left, shout-out to Gary, you were the submaster, Park Street Subs, they were the bomb!  steak and cheese that killed Philly, Connecticut hot lobster roll, hot pastrami and provolone, you ruled!  New Haven always had the best food.

1937: not into kiltie anything ... diamond-pattern of that tweed suit is not that Ivy to me   

1943: that guy in the striped Shetland tweed suit and v-neck sweater is starting to look Ivier to me, the silhouette is noticeably more tapered than those from earlier years ... it's wartime, and we know that the clothing then grew more streamlined and less voluminous and the pants lost their cuffs and pleats in order to save fabric.

the plain-toe bluchers were way more Ivy than wingtips


"bow wow wow yippie yo yippie yay"

 

#20 2016-09-24 23:01:37

Bop
Member
Posts: 7661

Re: Ivy the early years 30s & 40s

stanshall wrote:

The words "Norwegian slippers" sound silly but are they any sillier than "penny loafers"?  Good shoes in any event.

.

Isn't it hip, Norwegian slip?

 

#21 2016-09-25 00:53:12

4F Hepcat
THE Cat
Posts: 14316

Re: Ivy the early years 30s & 40s

stanshall wrote:

1936:  some strange writing in the piece actually, the editor apologizes on behalf of the illustrator for the "nancy-pancy stance" of one of the guys as if the other guy looks any different from any other man in any fashion illustration ever  .... "must lilacs in this courtyard bloom?"  that writer was deeply repressed. 

on the plus side, 32 years one of the greatest sub shops of all time was located just outside that gate and to the left, shout-out to Gary, you were the submaster, Park Street Subs, they were the bomb!  steak and cheese that killed Philly, Connecticut hot lobster roll, hot pastrami and provolone, you ruled!  New Haven always had the best food.

1937: not into kiltie anything ... diamond-pattern of that tweed suit is not that Ivy to me   

1943: that guy in the striped Shetland tweed suit and v-neck sweater is starting to look Ivier to me, the silhouette is noticeably more tapered than those from earlier years ... it's wartime, and we know that the clothing then grew more streamlined and less voluminous and the pants lost their cuffs and pleats in order to save fabric.

the plain-toe bluchers were way more Ivy than wingtips

Heavy on the tweed and drape too. The war years also saw the zoot suit as the ultimate anti-austerity, anti-Ivy statement of the latino knife gangs in LA and elsewhere. Was this seen as a frivolous excess whilst our boys were eating SPAM and getting mortored on the volcanic beaches at Iwo Jima?

Anyway, some fantastic silhouettes too. I dig what Armchaired has posted.


Vibe-Rations in Spectra-Sonic-Sound

 

#22 2016-09-25 18:11:54

stanshall
Moderator
From: Gilligan's Island
Posts: 10593

Re: Ivy the early years 30s & 40s

4F Hepcat wrote:

Heavy on the tweed and drape too. The war years also saw the zoot suit as the ultimate anti-austerity, anti-Ivy statement of the latino knife gangs in LA and elsewhere. Was this seen as a frivolous excess whilst our boys were eating SPAM and getting mortored on the volcanic beaches at Iwo Jima?

Anyway, some fantastic silhouettes too. I dig what Armchaired has posted.

/\  I dig it too, that's what we're here for ............ stellar work AC ......


"bow wow wow yippie yo yippie yay"

 

#23 2016-09-29 04:55:02

Leer R.
Member
From: Vienna
Posts: 3252

Re: Ivy the early years 30s & 40s

That's a GREAT thread, as the pre boom years east coast stuff is something that interests me for years now...

What we have is some Ivy stuff that definiteley mixes with fashion of the day as there are some wider shoulders (40s) and especially in the 30s more waist suppression than in the late 40s early 50s... and some pleated pants, too.

The 30s would see much more oxford shoes than bluchers or derbys, too.

What surprised me is the rather square, very modern fashion of now looking belt buckle in that 1949 ad, sided by also very modern hipsterish cordovan crepe sole derbys!

The split toes from 1948 and the brogues on one pic from 1946 also look interesting to me as they look VERY Austro-Hungarian (which backs up a theory I have had for a long time now)...


http://maennergarderobe.blogspot.co.at

BB Makers shirts: 15.5/33, BB #1, 2 or 4 suits: 38R

 

#24 2016-10-15 14:05:01

Yuca
Member
Posts: 6849

Re: Ivy the early years 30s & 40s

Norman Hilton (the man rather than the brand), Princeton, 1941:

https://static1.squarespace.com/static/54cfa038e4b0416d14afbda3/t/5800d83aff7c5020f07de38d/1476450392146/?format=500w

Superb stuff (shame we can't see the rest of his outfit).

Last edited by Yuca (2016-10-15 14:05:56)


some sort of banal legitimacy

 

#25 2016-10-15 21:03:01

Berkeley_Breathes
Moderator
Posts: 837

Re: Ivy the early years 30s & 40s

You have to look closely, but it's an OCBD

http://media.hollywood.com/images/793x1000/7341978.jpg
http://images5.fanpop.com/image/photos/30000000/Fred-Astaire-fred-astaire-30070203-1215-1600.jpg
http://66.media.tumblr.com/efef63c5338391ae383c40a42fd4afb6/tumblr_o386yjH6DP1u4z94po4_1280.jpg


"Leadership and learning are indispensable to each other." - John F. Kennedy

"Always take your job seriously, never yourself." - Dwight D. Eisenhower

 

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