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#1 2010-02-26 15:36:38

Axelist
Talker of the talk, walker of the walk.
From: age
Posts: 1223

(Vintage) London Fog coats


Just to get a repp..

 

#2 2010-02-26 15:47:15

ScarletStreet
Member
Posts: 540

Re: (Vintage) London Fog coats

Well the brand is interesting because it has fallen so far from grace here in States. It is now a mainstay at a charming store named "Burlington Coat Factory". You can pick a London fog raincoat while you shop for particle board furniture and maternity garments. I doubt anyone under thirty (not in to vintage) knows the history of quality in the older garments. You really only hear of the brand on the message boards here.


"All men are frauds. The only difference between them is that some admit it. I myself deny it." -- H.L. Mencken

 

#3 2010-02-26 15:54:53

Long_Playing
Member
From: The Woodshed
Posts: 147

Re: (Vintage) London Fog coats

 

#4 2010-02-26 21:19:22

shamrockmonkey
Member
From: chicago
Posts: 1418

Re: (Vintage) London Fog coats

Seconding everyone else's theories and comments. the things were pretty much universal up through the 80s id say. authentic brit raincoats were more or less the province of the very top echelon of society....everyone else had a fog, or a close copy, for example hart/schaffner/marx or something. i remember it being a byword for quality as late as my childhood (80s)....and there was always at least one hanging somewhere. you dont get an idea of how ubiquitous the damn things were until you spend as much time digging in thrift stores as i have lately........theres always a minimum of one, usually about 5, unwanted and unloved. But the quality definitely is there, especially in those older models.

my favorite subcategory is the "maincoat"-made of thick, rigid polyblend material, like sta-prest.  the antithesis of "preppy"-these were smart-looking, hard-wearing garments for people who had recently dragged themselves into the middle class via the GI bill.

wasnt aware they had em at Burlington Kizzoat Fizzactry-figured they were still at least in the mid-market dept. stores.


I brush my teeth with minty paste/I hate when Liquor goes to waste.

 

#5 2010-02-26 22:11:20

johndnorth
Member
Posts: 83

Re: (Vintage) London Fog coats

The first coat I bought after being discharged from the army (1970) was a London Fog. We called it a raincoat then. The closest model to it now on the London Fog site is called the “Jimmy” 1359/sku:L10300. The “Jimmy has a tab collar. The shell of my coat is 65% poly. and 35% combed cotton. The color is stone. No tab collar. I still have the coat and wear it all the time. The coat must have been machine washed hundreds of times. I let it drip dry, touch up iron, and it still repels rain. The quality of this 40 year old coat is superb. I have never even replaced a button.

 

#6 2010-02-27 12:25:11

Axelist
Talker of the talk, walker of the walk.
From: age
Posts: 1223

Re: (Vintage) London Fog coats

Great  reponses from the other side of the Atlantic. Thanks! It seems I was guessing in the right direction. It is funny that this brand has become so unknown nowadays. They seem to spend a lot for celebs in their adverising – which doesn’t fit the way they present themselves on the net and the pricng of their garments.

Are they featured in “Mad men”, as they say on their website?


Just to get a repp..

 

#7 2010-02-27 12:30:01

Axelist
Talker of the talk, walker of the walk.
From: age
Posts: 1223

Re: (Vintage) London Fog coats


Just to get a repp..

 

#8 2010-02-27 13:05:21

sunra
Member
From: London
Posts: 214

Re: (Vintage) London Fog coats

Had not heard of the brand until finding this website. Have for for last year or two thought about getting one. The main thing thats put me off has been the fit. Normally I am a 44" in a suit. Should I buy the same in London Fog or is the sizing generous?

 

#9 2010-02-27 13:25:29

1966
1,966% Ivy
Posts: 2382

Re: (Vintage) London Fog coats

^ They're generous enough in your regular size. Best worn over a jacket. I'm looking for a 36 next to my size 38 number now.

The London Fog "G4" type jackets get more wear over here. They feel like I never need an other "Harrington" again.

 

#10 2010-02-27 13:31:09

belford
Member
Posts: 64

Re: (Vintage) London Fog coats

^^ Yes very generous, I'm a 44 too and unwittingly tried on a 38 today, it was too small but not by a whole lot.

 

#11 2010-02-27 13:44:06

1966
1,966% Ivy
Posts: 2382

Re: (Vintage) London Fog coats

 

#12 2010-02-28 03:52:13

shamrockmonkey
Member
From: chicago
Posts: 1418

Re: (Vintage) London Fog coats

was just looking @ their website (last updated in 2008, looks like). According to it, during the 70s, 2/3rds of "better raincoats" sold in US were LF, and during the 80s they were the worlds leading manaufacturer of raincoats and outerwear.


I brush my teeth with minty paste/I hate when Liquor goes to waste.

 

#13 2010-02-28 04:39:52

1966
1,966% Ivy
Posts: 2382

Re: (Vintage) London Fog coats

^ 'Monkey, could you keep your eyes peeled for a light beige size 36 in the city of big fellers? Thanks in advance sir.

 

#14 2010-09-17 07:55:27

Rip Rig & Panic
Member
Posts: 4697

Re: (Vintage) London Fog coats

I have never been in the least bit interested in most of their macs: rather more so in old Burberrys', Aquascutum and Grenfell.  Oh, and Baracuta (though not for anything else and certainly not for the G9).  But the cheap, zip-up jackets, well, they look square as National Health specs and so get my seal of approval.  I even chose one in the dullest colour I could find, a kind of sullen grey, and it does its job beautifully.  £20.

 

#15 2010-09-17 11:12:30

Harpo
The Best In The West
From: West Wales
Posts: 3394

Re: (Vintage) London Fog coats


Randy lower-class trifler

 

#16 2010-09-17 11:38:07

Rip Rig & Panic
Member
Posts: 4697

Re: (Vintage) London Fog coats

Fake fur?  Fuck fuck fuck!

 

#17 2010-09-18 08:25:48

Harpo
The Best In The West
From: West Wales
Posts: 3394

Re: (Vintage) London Fog coats


Randy lower-class trifler

 

#18 2010-11-16 06:46:24

johndnorth
Member
Posts: 83

Re: (Vintage) London Fog coats

Last edited by johndnorth (2010-11-16 06:57:35)

 

#19 2010-11-16 06:53:01

Chiswick49
Member
Posts: 67

Re: (Vintage) London Fog coats

Unbelievable. I got a London Fog in Rokit at Covent Garden a couple of weeks ago. A pedant might suggest the sleeves are short by 1/2 inch - but for £25! Looks new, complete with lining and no marks. I'm still getting over it.

 

#20 2010-11-16 07:06:26

1966
1,966% Ivy
Posts: 2382

Re: (Vintage) London Fog coats

Exactly what I'm looking for Johndnorth, a light one in 36S. Not for sale I assume?

 

#21 2010-11-16 07:23:15

Chiswick49
Member
Posts: 67

Re: (Vintage) London Fog coats

Fraid not - it's a 40R anyway and I love it too much.

 

#22 2010-11-16 07:26:02

johndnorth
Member
Posts: 83

Re: (Vintage) London Fog coats

Not now. I have so many clothes i rotate them. That is why i still have shirts from high school. I posted some pics of some of the shirts in the thread "Why Ivy...Your Story. All the items were purchased by me on the dates indicated.  I hope you guys are enjoying the photos. You might be able to use the pics. as a reference if you ever want to buy clothes at a thrift shop. I have a London Fog Wool topcoat i bought in 1975 and i need some information on the collar styling. I will post pics later.

 

#23 2010-11-16 07:39:08

Rip Rig & Panic
Member
Posts: 4697

Re: (Vintage) London Fog coats

 

#24 2010-11-16 07:56:06

eris
Member
Posts: 624

Re: (Vintage) London Fog coats

Congrats! After all they were churned put in pretty significant numbers....

 

#25 2010-11-16 08:12:46

Rip Rig & Panic
Member
Posts: 4697

Re: (Vintage) London Fog coats

 

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