I'd wear those Mountain Sheep in a heartbeat... I love those, they look nigh-indestructible...

Outstanding.  Esp. the initial Apparel Arts prints posted.  I've always wanted a complete collection of them.  I wonder if someone like Taschen would ever do that.  Some of the 30's ties aren't too Ivy in some of those illustrations (though come to think of it I remember Brooks in the 70's having some like that).  But Ivy was finding itself, and it's always had mixes not only of the Anglo thing but of other elements.

There's nothing in the Brooks '28 ad above or these photos that even remotely resembles 'preppy' in the 80s sense or even Chipp postwar in terms of the use of bright colors and the like.  Aside from madras, what corollaries would there be?  Were shetlands offered in bright colors by Brooks prewar? Obviously the Brooks pink oxford, but I don't think of that as an especially bright or unusual color. Maybe though that is one link.

Last edited by Bulldog (2019-02-15 14:18:25)

The links between the idea of 'campus clothing' and 'country clothing' in the English sense are very strong in both the Esquire and Brooks advertising copy, which is not surprising. 

In one sense, the Andover Shop (even more so at the shop in Andover, as I recall) may be the closest to this today of the American shops, not so much in terms of what the clothes actually look like, but in the sense that all the Chrysalis tweed and Barbour barn coat side of their look is decidedly country-looking, derived not from campus athletics but from farming and actual British country life, closer to Cordings perhaps in spirit, even arguably overlapping with 80s Sloane Ranger aesthetics to some extent. O'Connells, too, covers this territory. I used to like Chrysalis and barn coats more than I now do, but some people can pull it off well, especially women. I usually tend to look ridiculous in it and so have given it up.

Last edited by Bulldog (2019-02-15 15:00:23)