Woof

That's the same issue I have.

Part of the fun of loving clothes is in thinking about how you'll integrate new things into your wardrobe.

When you have a set style, such as this Ivy thing of ours, it's slightly harder because there aren't lots of vendors. You are almost forced to buy quickly just in case something doesn't come along again/quickly.

I am genuinely glad that John Simons is moving merchandise but I also think there is fine balance between holding sufficient stock and marketing to create demand.
To sell out of a size of linen suit in April illustrates the point.

The guys have done a first class job of building awareness, continuously developing great designs and selling online. They have also managed to slightly diversify their clientele.
They now need to work through the all important stock level issue. Not easy as you don't want to be left with too much stock at sale time.

I think this is the challenge of being both a retailer and having your own brand.

With the dollar exchange rate so poor at the moment I can't see a major return to USA sourced merchandise on the horizon either.

I see they've ‘dropped’ on the JS website. They look good but possibly a bit on the short side, depending on taste?

@Stax I'll hazard a guess and say what you're seeing is the stitching of an inside pocket.

I can no more get excited by Vetra than I could/can by Paraboot or Weston. 
Keydge, however, once did a very nice, very lightweight number with patch pockets.  Ideal summer wear.
Johnny Simons fitted me for one at Russell Street many moons ago and told me I looked just like a modern jazz musician.
Honey-tongued Mr. Simons.

Yes the new Vetra jackets are definitely an improvement due to the rear single vent, quite a boxy fit but not as short as I feared. I tried on the stone coloured linen jackets and trousers which form an admittedly casual suit. No problem with that as they work equally well as seperates. Very wearable and relaxed. I decided against purchasing as the jacket would have immediately made one of my J Keydge jackets redundant and because I’m already well provisioned with lightweight summer suits.

Woof , if you’re tempted by the Vetra I’ll volunteer to relieve you of a Keydge, just saying haha,

I have a Keydge Ivy jacket with patch pockets in beige.

It’s an aging look.

Forget the cut, it still reminds me of my old history master who used to wear a beige cotton jacket in Summer.

I also have a J Press, beige, lined, cotton jacket that I never wear. At least the Keydge wears cool in hot weather.

My navy wool Keydge jacket I once adored. But no more. The wool has bobbled, it has become too stretched and slouchy for my liking and although I initially thought it was made in France I now believe not. No label inside telling where it was made gives the game away. Mine has elbow patches on the sleeves so definitely school teacher winter look.

AFS,

I will have to check my latest jacket but I'm sure Vetra is still made in France. Not sure about eyesight of workers or the location of the factory I'm afraid.

I guess the reason I loved Keydge so much was there wasn't anything comparable on the market. Yes Ralph and Brooks had similar unstructured garments but they often lacked all the Ivy correct details.

Due to the nature of the construction Keydge probably doesn't stand up to day-in /day-out wear.

What a difference a former next-door neighbour makes...
I saw the little, pot-bellied, money-grubbing bastard wearing RL recently...  Doubtless Chinese shite...
Anyway...  ah ha...  a Vetra linen jacket on Ebay has captured my interest...  Hot weather, you see, and I'm wearing linen shirts...

Not Vetra but Keydge - a JK cotton navy blazer , size 50, came up on Maarkt yesterday @ £120, I thought it’s never going to go at that price, this morning it was gone, if one comes along in beige/khaki in a 50 I’ll need to be quick off the mark,

I agree Robbie, I think they should be about 30-40 % of the RRP, but JK jackets are like hens teeth.....